Often small business owners have little or no formal training or skill in advertising and marketing their products. Whenever they write copy, whether it be advertising,...
Most of the time, I see marketers making the freebie “easy pickins” (i.e. in exchange for the name and email address only) and available whether the...
Some solo business owners go to great lengths to make their web site attractive, easy to navigate, professional looking, and as “sticky” (hard to leave) as...
If you have targeted your customers properly, there will be few better or more productive business lead generating tools than to publish a “Tip of the...
If you’re a blog owner, you’ve probably contemplated what, why, and how you write. It seems to me there are several different purposes for publishing a...
Nobody buys your product and no one wants your service. Your conversions are at rock bottom. What’s going on? You want to quit business! Have you...
I am constantly flabbergasted at the way many Internet Marketers approach content marketing. For whatever reason, it seems to me they are intent on doing just...
Many writers including bloggers, book authors, web site owners, and product creators make reading their articles and copy difficult. Of course, they don’t try to test...