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Who doesn’t want customer loyalty and repeat sales in their online business? I doubt if there are many small business owners that aren’t trying hard to...
Every telescope has two (or more) lenses, at least one at each end. The view through each end is very different. One view diminishes the target...
Are you one of the millions and millions of shoppers that automatically assume that “expensive = higher quality”? It’s a common equation that experienced marketers understand...
No matter how you justify “borrowing” graphics, pictures, photographs and other digital images, copying and pasting other peoples’ copyrighted creative works is almost always stealing and...
How are you packaging yourself? Have you ever heard or talked to an online business owner about how he is packaging himself? Neither have I. Believe...
Let me ask you . . . What do these marketing approaches all have in common? Before and after images of dieters Lifeless, straight, dull hair...
Can you really create instant demand for a brand new unknown product that you hope will be embraced by prospects based on your own marketing efforts?...
Does the headline of your sales ad or marketing piece really deserve 80% of the time you spend on writing the ad copy? That’s the suggestion...
I was thinking the other day about how my tastes, preferences, and attitudes have changed over the years since I was first married and had four...
Yesterday I spent some time helping a close friend choose a name for his new business and domain. I haven’t asked him if it would be...
