What I’m about to describe to you is an actual example of the creativity and ingenuity of a small business owner. I am changing the names...
Here’s a quick tip that I’ve used on several occasions to get me over the direct marketing hurdles of creating a winning headline, effective ad copy,...
A lot has been written over the past ten years about business owners as risk-takers, and the characteristics or qualities that they possess which allow them...
I sincerely believe that a successful business can be created around almost any marketable idea. I also believe that every person has hidden away in his/her...
Anyone can choose a name. Anything will get you by. But the way I see it . . . why not find the very best name...
Some call it “the paralysis of analysis.” Others refer to it as “a mental block” or “brain freeze.” But whatever you call it, don’t let it...
Are you prepared for a job change? Any one of a thousand catastrophes could hit your employer in these uncertain economic times. Even positive business events...
Everyone that goes into business as a solo operator needs to develop a certain amount of “creativity” or non-traditional thinking. Why? Business in today’s world is...
I’ve often thought about the myriad of reasons for startup business failure. Because creating and operating a business involves so many details, it’s easy to understand...
Here are a few ideas of some information business niche markets that I have seen on the Internet that seem to be popular and growing (in...