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Everyone has a reputation. When you “put yourself out there” like we IMers do, you open the floodgates to personal assessment by your peers, prospects, customers,...
This is so simple you’re going to wonder why it’s even worth mentioning. It’s not about mindset, formal education, taking massive action, or paying huge sums...
Often new bloggers struggle to get going once they have managed to get their blog set up and functioning. A few may even expect to begin...
Rarely does a company in the online space have just a single product. Especially, and typically, solo entrepreneurs that sell online feel it important to maintain...
Does the name of your domain, business, or product really matter? Many marketers claim that names you choose for your domain, products, and even your web...
I believe that when you are a solo business owner you are the business. It’s you that decides every angle, turn, niche, strategy, and plan that...
What does military intelligence have in common with marketing intelligence? Battles are often won or lost because one side gathered more critical and relevant information on...
Every market and industry has jargon – technical speech – a unique vocabulary for terms and processes that happen in the industry. I have never heard...
Who doesn’t want customer loyalty and repeat sales in their online business? I doubt if there are many small business owners that aren’t trying hard to...
Two questions that loom large in many new online seller’s minds are (1) What niche am I going to tackle, and (2) What can I possibly...
