To my way of thinking, there are two business functions that every single company needs to execute well, every day of the year, in order to...
Times are changing and every solo business owner needs to design his little company in a way that it can be globally competitive. Before the Internet,...
In the previous installment we discussed some of the costs associated with delivering physical products to your customers. Be careful to study the numbers and understand...
Some business owners have chosen to ship purchased products to their customers at no additional cost with the idea that such generosity could mean the difference...
What I’m about to describe to you is an actual example of the creativity and ingenuity of a small business owner. I am changing the names...
Have you ever noticed how customers like to be given very specific instructions or detailed directions from those they consider to be an expert? I used...
There’s no doubt about it . . . folks go online to find information. They use the information to learn what’s happening in the world around...
Some call it “the paralysis of analysis.” Others refer to it as “a mental block” or “brain freeze.” But whatever you call it, don’t let it...
I’ve often thought about the myriad of reasons for startup business failure. Because creating and operating a business involves so many details, it’s easy to understand...
Finding profitable niches сan sometimes bе difficult. Finding оnе that isn’t extremely saturated cаn be intimidating when you’re just starting out аs an Internet marketer. The...