It’s been 38 years since I earned a Master’s Degree, entered the workforce, and began dealing with small businesses on a daily basis. That’s a fair...
Many writers including bloggers, book authors, web site owners, and product creators make reading their articles and copy difficult. Of course, they don’t try to test...
Internet marketing has evolved significantly in the few short years that the Internet has been available to the masses. Strategies, tactics, and methods of business marketing...
We’ve been discussing some of the ways for a business owner to create his/her own products. There are many methods and approaches to doing that …...
As a solo business owner, you need to be creating and developing products of your own. Control over what you have to sell is very important...
I was asked by a graphic designer if starting an infographic business was a potentially profitable business idea. Infographics have become quite popular of late and...
There was an interesting debate in one of the marketing forums today about which is more important for the marketer – to be able to drive...
“BOY EATS HIS OWN HEAD!” was the big bold headline in the news rag at the checkout line in the grocery store that grabbed my attention...
If you want to market like a pro, you have to leverage your time, your audience, and your sales force like a pro. Leverage is your...
We’ve all become accustomed to expecting a freebie or some kind of give-away in return for our email address going on the list of a vendor...