I hope you’ll respond with your own assessment of your social media marketing. I have spoken with a number of marketers that have jumped on the...
Why sticky? Of course, it suggests that your web site is difficult to leave because it has so much to offer. You get “stuck on it”...
Think of the Internet as the single greatest vehicle ever that a business owner has to send his content to the public. Pre-Internet, the options available...
In the last post I warned new business owners that they faced a huge problem with their new business. Most buyers online have an aversion to...
Every new business has a huge problem . . . and here’s how to solve it! I hope what I’m about to share with you will...
Here’s the definition. What is the word being defined? It’s a verb and the meaning is . . . “to win over; attract; entice” The subject...
Everyone has a reputation. When you “put yourself out there” like we IMers do, you open the floodgates to personal assessment by your peers, prospects, customers,...
This is not a post about copywriting – it is about an ingredient that should be part of the foundation of everything you do as an...
This is so simple you’re going to wonder why it’s even worth mentioning. It’s not about mindset, formal education, taking massive action, or paying huge sums...
Often new bloggers struggle to get going once they have managed to get their blog set up and functioning. A few may even expect to begin...