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Like many of my fellow Internet marketers, there was a time when I was very enamored with the thought of owning and operating a large PLR...
What I’m about to describe to you is an actual example of the creativity and ingenuity of a small business owner. I am changing the names...
If you’ve been doing business on the Internet for any length of time, you’ve undoubtedly heard the term “sticky” or “stickiness” used to describe the ability...
That was the response I got when I suggested this as one way a solo small business owner might spread the word about his company without...
Here’s a quick tip that I’ve used on several occasions to get me over the direct marketing hurdles of creating a winning headline, effective ad copy,...
If you’ve read any of the material I suggest about marketing a small solo business, you know that I am a firm believer of very targeted...
Most folks are followers. They’re like sheep in some respects – they wait in line to get behind a leader, a pace setter, or a spokesperson....
I have often commented that in a solo business, the owner is the business. Therefore, if you want to promote your business, you have to promote...
The popularity of survey results in a specialized niche is undeniable. Customers and prospects alike love to be part of a survey and then look at...
One of the surest things besides death and taxes, is the fact that change will occur in your business niche. It’s inevitable. Markets for products and...
