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To my way of thinking, there are two business functions that every single company needs to execute well, every day of the year, in order to...
In the previous installment we discussed some of the costs associated with delivering physical products to your customers. Be careful to study the numbers and understand...
Some business owners have chosen to ship purchased products to their customers at no additional cost with the idea that such generosity could mean the difference...
If only I had a dollar for every comment I’ve heard about the difficulty that arises when a new site owner tries to market his brand,...
There’s a very interesting phenomenon that often takes place in small business environments that to some extent can be predicted. Solo businesses that roll along from...
As the name implies, an advertorial is a cross between an advertisement and an editorial. So why should you use this strategy in your sales process?...
I truly believe that selling digital information online is as close to “the perfect business” model as there is for the home based business entrepreneur. Digital...
There’s no doubt about it . . . folks go online to find information. They use the information to learn what’s happening in the world around...
Coming up with a workable home business idea is only a beginning. If whatever that idea is never develops beyond a thought, your dream of a...
Some call it “the paralysis of analysis.” Others refer to it as “a mental block” or “brain freeze.” But whatever you call it, don’t let it...
