I know of no other activity required of business operators that can be so frustrating, expensive, and fickle as the advertising game. Not only is success...
If you could effortlessly place the very best kind of content on your blog, newsletter, or web site … what would it be? What kind of...
Today’s post is going to be very short. There has been a lot of rhetoric in the media and coming out of the White House about...
Direct sales advertising and the Internet” The other day I spent some time at the bookstore, the giant bookseller franchise that I often frequent when I’m...
In a lot of online business situations, email is the lifeline between you and your customers and suppliers. You likely don’t have face-to-face contact as an...
“Should a small solo business owner outsource any of his operation?” Many small business owners ask this question for various reasons: They don’t feel they have...
The first time I heard the seasoned marketers discussing “swipe files” I immediately took notice. Why? Because it seemed to me to be an unethical practice...
I received an email from a new web site owner that got me thinking about persistence, discouragement, and when it was time to leave “a dead...
Happy St. Patrick’s Day! No, I’m not Irish but I do have some Irish ancestors back generations ago. Admittedly, I know very little about Irish culture...
Does article marketing still work? Did it ever work? Is it worth the effort? Will article marketing bring my business targeted traffic? I have a few...