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Awhile back I spent some time at Borders, the giant bookseller franchise that I often frequent when I’m searching for some Internet selling tips and advice...
The owner of a solo digital information business is the perfect candidate for a targeted niche blog authored by the business owner and directed to support...
Writing enticing sales copy for ads, web sites, newsletters, etc. can often be a daunting task because so many different approaches seem to work equally well...
As we all know, the Internet has spawned a huge new industry of journalists known as “bloggers” who daily write and publish opinions and news in...
Did you know there are cheap places to display your small classified ads all over the Internet? How successful you are will depend upon a number...
You would think most people are rational when spending money on products and services that they find online. After all, the complete information about the product...
If you’ve studied anything about home business conducted on the Internet, you know how important, even critical, it is to choose a specialized niche, one that...
We’ve been discussing the futility of buying into many of the so-called “business in a box” solutions that are available to the online entrepreneur. It seems...
In a previous post I talked a little about the importance of being honest with yourself as you undertake any business creation. For the solo entrepreneur,...
Does the headline of your sales ad or marketing piece really deserve 80% of the time you spend on writing the ad copy? That’s the suggestion...
