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Anyone can have a content rich web site. Using the excuse that you are not an expert in the niche is … well … just that...
Every small business owner wrestles with understanding how to increase his business. “Get more customers” is not always a practical solution. The bottom line is really...
Grab any piece of junk mail and take a quick look at it. You will probably notice one of two things: either the copywriter hits you...
Have you ever heard that story about the ocean-going ship engine that failed? I used this story several times in the past, so bear with me...
Most of the Internet’s best marketing minds agree on this philosophy: “Don’t try to create interest and excitement in your prospect for your product. Find an...
There are actually dozens of smart and effective ways to begin the business creation process that will reduce the risk of a new venture for the...
Information businesses that are created, developed, promoted, operated, and delivered over the Internet are “the perfect business” model because the product or service requires no employees,...
There should be a number of considerations that you look at before you set a pricing structure to your products. But many entrepreneurs don’t think much...
If you play the “we guarantee the lowest prices” game, you will usually regret the decision. Of course, only you can be the judge as to...
Entrepreneur is kind of a funny word. It’s obviously of French origin. I’ve been hunting for years to find its English counterpart, but have not yet...
