I was thinking the other day about how my tastes, preferences, and attitudes have changed over the years since I was first married and had four...
In my former working life (pre-retirement) I associated with business owners and entrepreneurs very closely every day. The essence of my “job” was to help them...
“For some people, the meanest boss in the world is the guy in the mirror” Entry Body: Working for yourself often seems like the perfect solution...
No one likes to be the bearer of bad news. But this advice, which comes from the extensive experience of a true legendary marketer, Gary Halbert,...
Yesterday I spent some time helping a close friend choose a name for his new business and domain. I haven’t asked him if it would be...
You’ve probably noticed that mentors can come in a lot of different shapes, forms and styles. Some mentor audiences through their blogs, email lists, FB groups,...
As you look at starting a business online or offline, here are a few tips I’d like to share based on my long career in small...
The question was posed awhile back: “Is the customer always right?” What brought this discussion to my mind was an article I read recently about Macy’s...
Why is it that people believe everything they read, see, or hear online? Why is it that people who are usually honest sometimes lie online? Why...
The late Gary Halbert called himself “The Greatest Copywriter on the Planet.” Was he being arrogant? Awfully. Could he prove it? Probably not. Was he being...