For many years marketers have known the popularity and selling power of contests that are offered to prospects and customers. On the Internet, a fun and...
One of the true challenges facing every Internet business is the process of turning prospects into paying customers. Lots of people can be directed to a...
Of course the type of business you run will often dictate the accepted and profitable practices that are used in your industry. Your brand may be...
Focus on any one thing and you are bound to accomplish it. Set your mind to something and visualize it happening. There is great power to...
Most of us have been taught to value “more” over “less.” The more we have, the better off we are. If two of something is good,...
If you were to hear this complaint (which by the way, I hear very often), what would you guess the business owner was really saying? Was...
Awhile back I spent some time at Borders, the giant bookseller franchise that I often frequent when I’m searching for some Internet selling tips and advice...
Online business in today’s marketplace has many advantages that small business has never had in the past. The challenge for the business owner is to take...
One of the keys to selling products online is to somehow personalize your approach to the prospect. Impersonal, sterile, boring sales letters and advertisements aren’t attractive...
The owner of a solo digital information business is the perfect candidate for a targeted niche blog authored by the business owner and directed to support...