I’ve been asked by a number of entrepreneurial types whether they should consider buying an existing business rather than creating one on their own. Their reasoning...
Chances are very good you will rely heavily upon email communications in your new solo business if you use the Internet to conduct your operations. And...
That’s a critical question for the solo entrepreneur. When you are the sole business owner, employee, product creator, customer service rep, and shipping clerk you literally...
Digital information is not unlike written information, except that it exists in the form of little data bits that consist of “1s” and “0s.” Every character...
I remember vividly a debate carried on many years ago in one of my graduate school classes that centered on the question of whether it was...
Information businesses that are created, developed, promoted, operated, and delivered over the Internet are “the perfect business” model because the product or service requires no employees,...
There should be a number of considerations that you look at before you set a pricing structure to your products. But many entrepreneurs don’t think much...
If you play the “we guarantee the lowest prices” game, you will usually regret the decision. Of course, only you can be the judge as to...
I had a rude awakening. I discovered I needed to practice what I preach. I needed to start taking my own advice. I’ll explain what I...
The ways an autoresponder can be employed to automate your business tasks are many. Here are just a few of the typical business uses of an...