If you play the “we guarantee the lowest prices” game, you will usually regret the decision. Of course, only you can be the judge as to...
The folks over at the Better Business Bureau commissioned a study of the adult online shopper’s most important issues. It seems that approximately 60% of those...
Anyone that has searched online for information type products, and even physical products in some cases, has been offered one or more “bonuses” along with the...
My wife is affectionately known around our house as “the Coupon Queen.” She dissects the local daily newspaper and all the mail flyers for coupons that...
The solo business owner has many tools and resources at his disposal that can leverage his time and automate his business so that he can accomplish...
There’s a great site online that should provide a nice resource for you as a small business owner. At the very least, you can use it...
Did you know there are both federal and state laws governing small business advertising and marketing? Here in the U.S., the Federal Trade Commission and various...
Why would you want to do that? Why is it important to become an expert in your niche? Let me explain. Compared to face-to-face sales at...
It seems somewhat incredible that many entrepreneurs go into business without knowing exactly their true business purpose. Have you ever taken the opportunity to boil down...
You may not have this problem – I hope you don’t. If you’re super focused and well disciplined, you should be able to avoid digital dust...