Here’s my simple 5-step plan for anyone that is having trouble knowing where to start in online business. Sometimes, aspiring entrepreneurs know they want to create...
Did you know there are both federal and state laws governing small business advertising and marketing? Here in the U.S., the Federal Trade Commission and various...
Obviously, there are some subscription or membership models that make more sense than others. I’m sure there are profitable membership models in every industry and niche,...
For many years marketers have known the popularity and selling power of contests that are offered to prospects and customers. On the Internet, a fun and...
The U.S. economy is changing dramatically. It’s quite apparent that geography and physical boundaries are becoming less and less critical in company strategic decisions and plans....
One of the true challenges facing every Internet business is the process of turning prospects into paying customers. Lots of people can be directed to a...
Why would you want to do that? Why is it important to become an expert in your niche? Let me explain. Compared to face-to-face sales at...
Awhile back I spent some time at Borders, the giant bookseller franchise that I often frequent when I’m searching for some Internet selling tips and advice...
Entrepreneurs are always thinking and scheming about ways to make a buck. That’s what they do, isn’t it? Here’s my favorite definition of an entrepreneur: he’s...
Writing enticing sales copy for ads, web sites, newsletters, etc. can often be a daunting task because so many different approaches seem to work equally well...