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I have seen a smattering of Internet marketers voicing loud and sometimes passionate opinions that blogs are destroying the Internet. Why? These blog naysayers suggest that...
Buying trends emerge online over time to give business owners, product developers, and marketers clues as to the kinds of things that sell and the strategies...
Most marketing experts will tell you that they go to great lengths to try to draw the prospect into a sales message. If the prospect remains...
Of course you would want to do that. Here’s why! Everyone likes to be stroked. We all enjoy the praises of others and the acknowledgement or...
Do you remember that line from radio and TV advertising of yesteryear? You don’t hear it so much anymore, but sponsors remain an important part of...
Most of the time, I see marketers making the freebie “easy pickins” (i.e. in exchange for the name and email address only) and available whether the...
The manufacturers of the industrial era had at least one thing in common: they found that mass production could cut both product costs and production times...
Anyone that has worked in an organization of even modest size understands how stifling a bureaucracy can get. Layer upon layer of rules, systems and procedures...
Every business owner, at some point in his/her career, will face sharp and emphatic criticism by a customer, supplier, or competitor. Whether the criticism or complaint...
I’ll have to be careful with this post because some business owners will think I’m giving some very poor and bad advice about growing a solo...
