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I like to quiz solo business owners about how they spend their time in a typical week. That’s about the right length of time (seven days)...
We’re discussing the shift of online buyers toward countries and languages outside the United States and the implications this global business trend has on your solo...
It seems that when most folks think about starting a new business, they consider what product or service they might sell to the consumer. Everyone is...
Whether you decide to publish information in a paid newsletter, a “members only” web site, or an email or notification service, the questions you’ll have to...
Over the years I’ve been watching and participating in small business development, I’ve noticed that the successful businesses tend to be the ones that are driven...
The answer won’t be a surprise to most; nevertheless, the concept or principle behind the answer needs frequent repeating until it’s permanently embedded in the business...
One of the foundations of any successful marketing program is repeated and systematic contact of the prospect. One initial encounter is rarely sufficient to brand your...
You’ve probably noticed the proliferation of “how to” content sites and businesses that have sprung up in every niche across the Internet. The popularity of this...
When business owners develop a service or product that is designed for a highly targeted audience, they often struggle to find enough prospects gathered in one...
Of course you would want to do that. Here’s why! Everyone likes to be stroked. We all enjoy the praises of others and the acknowledgement or...
