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A friend of mine that worked radio and even a little television, but now owns a very successful Internet marketing business, once confided in me, “The...
If you were to ask me that question face to face, I’d probably do a double take and say something stupid like, “You have an advertising...
For many years marketers have known the popularity and selling power of contests that are offered to prospects and customers. On the Internet, a fun and...
If you were to hear this complaint (which by the way, I hear very often), what would you guess the business owner was really saying? Was...
Awhile back I spent some time at Borders, the giant bookseller franchise that I often frequent when I’m searching for some Internet selling tips and advice...
One of the keys to selling products online is to somehow personalize your approach to the prospect. Impersonal, sterile, boring sales letters and advertisements aren’t attractive...
Writing enticing sales copy for ads, web sites, newsletters, etc. can often be a daunting task because so many different approaches seem to work equally well...
As we all know, the Internet has spawned a huge new industry of journalists known as “bloggers” who daily write and publish opinions and news in...
Did you know there are cheap places to display your small classified ads all over the Internet? How successful you are will depend upon a number...
In 2005 I purchased and read Seth Godin’s latest contribution to new age business thinking and culture and immediately was struck by it’s logic, practicality and...
