Advertising
Ten Ideas for PLR Content in Your Business
Mind you, I can think of others ways to capitalize on PLR content and I will write about those in the future. I hope you’ll at least consider how quality content that you don’t create yourself might be an asset in your niche business.
1. Rewrite it
No matter what you’re using the content for, change it so that you don’t have competition and so that your content is, in deed, unique to your business. At a minimum, change the title, the introduction, headings (or chapters) and the conclusion if you are working with articles and reports. You may also delete irrelevant content and add in your own examples and tips to truly make the content your own.
2. Publish it in a different format
Most people that use PLR text content leave it in the form of text (as that’s how it’s typically purchased). You can virtually guarantee that you’ll have a unique product if you put it in a different format, such as converting text to an audio book or even a video. Text articles on a particular subject can be combined to create nice reports or ebooks.
3. Turn it into a physical book
Another way to make money with your PLR content is by turning it into a physical book. Just use a self-publishing company like Lulu.com, CreateSpace, or other similar services.
4. Use as a subscription incentive
You can compile a pack of PLR articles or just rewrite a PLR report or ebook. You might even turn it into a video or audio book. Then finish by adding your affiliate links to the product (or links to your own products) and give the former PLR content away for free to your subscribers and site visitors.
5. Use it as a bonus for your paid products
In addition to giving the content away to prospects, you can give it away to your paying customers as well. Just use your PLR content as a bonus – you might even offer it as an unadvertised bonus or as a loyalty reward.
6. Stock a membership site with re-worked PLR
You can stock your membership site with PLR content. Or, break the content up into six months worth of weekly lessons and run a fixed-term membership site. The ways PLR can be employed in your business are many!
7. Put it on CD and sell it on eBay or similar web sites
You can use your PLR content as a lead-generator on eBay. Simply add your product links or affiliate links to the content, burn it onto a CD or DVD and auction it off.
8. Use it as content for your autoresponder series
You can create an evergreen, “set it and forget it” newsletter using PLR content. Just chop it up into weekly lessons and load it into your autoresponder. To “bribe” people to subscribe to your newsletter, you may consider throwing in another PLR report as a bonus.
9. Create blog posts from PLR content
You can rewrite PLR articles or break down reports and books to create blog posts. Just insert your product or affiliate links and let these posts make money for you on autopilot.
10. Combine multiple sources to create a new paid product or upsell product
As previously mentioned, you should rewrite your PLR content to make it your own unique content. Another way to make it unique is to combine multiple PLR products together as long as they are relevant to one another. For example, you can compile a set of related articles. Or you can take a chapter from multiple PLR ebooks to create an entirely new product. The ways to employ PLR into your own marketing and product selection are numerous and limited only by your imagination.
Obviously, you can use this new product in any way you like, including offering it as a bonus, turning it into a subscription incentive, or adding it to a membership site. You can also offer it as a standalone paid product, or even as an upsell to another paid product.
In summary . . . you just discovered lots of practical and easy ways to turn PLR content into cash in your niche. The next step is yours – take action! The sooner you use these ideas, the sooner you get to enjoy the added traffic, subscribers and cash!
To your online business success,
Steve Browne
www.SteveBrowneDirect.com