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In our previous discussion, we talked about seven ways to best retain your loyal customers. I’d like to continue that discussion today with seven additional things...
You have heard many times that keeping customers and web site visitors on your site and coming back for more should be one of the top...
Large business organizations are like 1,000’ cruise ships: they’re slow to get underway, slow to bring to a halt, they require a very wide turning radius,...
To my way of thinking, there are two business functions that every single company needs to execute well, every day of the year, in order to...
Way too often I run into frustrated new entrepreneurs that understand very little about the marketplace they plan to enter. Some may have a written business...
Most experienced marketers understand the economic value of all loyal customers. After all, these singular individuals form the pool from which the marketer derives his income. ...
What I’m about to describe to you is an actual example of the creativity and ingenuity of a small business owner. I am changing the names...
If you’ve been doing business on the Internet for any length of time, you’ve undoubtedly heard the term “sticky” or “stickiness” used to describe the ability...
One of the surest things besides death and taxes, is the fact that change will occur in your business niche. It’s inevitable. Markets for products and...
That’s a critical question for the solo entrepreneur. When you are the sole business owner, employee, product creator, customer service rep, and shipping clerk you literally...
