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Rarely does a company in the online space have just a single product. Especially, and typically, solo entrepreneurs that sell online feel it important to maintain...
I recently came across an article that gave some specific proven advice about launching a new web site. The steps explained were simple and straightforward. I...
I have often commented that in a solo business, the owner is the business. Therefore, if you want to promote your business, you have to promote...
A number of years ago, several PR experts gave presentations at the Utah Information Technology Association’s (UITA) gathering that was labeled: “PR Tips from the Trenches.”...
Many businesses are simply little fish in a big ocean, swimming and scurrying about hoping to be noticed or “chosen” by those customers that want what...
When the Internet was new and online business owners were jumping on the ship right and left, there was often the feeling that all a business...
Entrepreneurs are always thinking and scheming about ways to make a buck. That’s what they do, isn’t it? Here’s my favorite definition of an entrepreneur: he’s...
I’m convinced that press releases are one of the most misunderstood tools a small business has available to tell its story and drive targeted traffic to...
Press releases are one of the most effective yet misunderstood tools the business owner has at his disposal to market his business and drive targeted traffic...
I mentioned in an earlier post that I thought press releases were one of the most effective yet misunderstood tools the business owner had at his...
