Today’s post is going to be very short. There has been a lot of rhetoric in the media and coming out of the White House about...
Does the headline of your sales ad or marketing piece really deserve 80% of the time you spend on writing the ad copy? That’s the suggestion...
There is a simple and very straightforward way to engage your prospect in the conversation, or in your advertising, or your web site, or your email....
Writing enticing sales copy for ads, web sites, newsletters, etc. can often be a daunting task because so many different approaches seem to work equally well...
Did you know there are cheap places to display your small classified ads all over the Internet? How successful you are will depend upon a number...
Does the headline of your sales ad or marketing piece really deserve 80% of the time you spend on writing the ad copy? That’s the suggestion...
I saw this question in a marketing magazine recently and it got me thinking about the importance of defining what you expect your ad to accomplish....