One of my favorite marketing writers (even though I have not personally met him) is a gentleman by the name of Seth Godin. He was formerly...
Does the headline of your sales ad or marketing piece really deserve 80% of the time you spend on writing the ad copy? That’s the suggestion...
Big businesses and small businesses alike are looking for an Internet marketing solution to bring them the best targeted traffic that can be most readily converted...
If you were to ask me that question face to face, I’d probably do a double take and say something stupid like, “You have an advertising...
One of my favorite mentors (even though I have not personally met him) is a gentleman by the name of Seth Godin. He was formerly the...
One-on-one advertising, that is direct response advertising, is designed to solicit some type of action from the viewer. It may also have the side benefits of...